Real estate CRM · AI-native
REASTRA

Every unit, drawn to scale.
Every deal, guided by a star.

The real estate CRM traced from your actual master plan. It prices by formula and schedules by milestone, and AI guides every enquiry from the first call to handover.

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0Staff roles
0Screens
0Portals & apps
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The gap

Most real estate CRMs stop at the lead.

They log a name and a number, then leave the site plan, the price sheet, the payment schedule and the paperwork to Excel, WhatsApp and memory.

Site planNowhere in the CRM→ Traced, clickable, live
PricingManual and stale→ Formula-driven, versioned
Payment planOne plan for all→ Built per project, per phase
Unit holdsDouble-booked→ Live countdown, auto-release
TargetsGut feel at month-end→ Auto-calculated by department
Post-saleFive different tools→ One record, booking to keys
The platform

Built on the property itself, not just around it.

01

Site plan intelligence

Upload the real master plan, trace each tower, villa or plot once, then click the footprint to reach its live floors and units.

02

Live pricing

Base rate, premiums, floor rise and GST, versioned like a software release. The price locks the moment a unit is held.

03

Full lifecycle

Lead, site visit, booking, demand letters, receipts, TDS, registration and handover, all kept in one record per sale.

04

AI-native, not bolted on

Voice-to-lead, a chatbot that knows your inventory, WhatsApp automation and AI Studio, all running on live data.

Live demo · try it

Click the tower, not a row in a table.

Pick a tower and a floor, then tap a unit. The price sheet calculates from the formula. Hold the unit and the price locks while a countdown runs.

Project view · Floor plate
FLOOR FLOOR 12
Available Held Blocked Sold
Live price sheet UNIT A-1202
Base rate₹ 61,25,000
Facing premium+ ₹ 0
Corner premium+ ₹ 0
Floor rise+ ₹ 0
GST @ 5%+ ₹ 0
Total₹ 0
20:00
Hold to lock this price
Price sheet v5 · published · prices stay fixed for held units
22 modules · one system

Everything from the master plan to the house keys.

One application with one database and one permission system. No module runs as a separate tool.

The Astra layer

An AI that already knows the inventory.

The star in the REASTRA mark stands for this layer. It works on the same live data the team uses, never a copy that has gone stale.

Voice assistant

Say "Add a lead, Rahul, 98-22..." and the lead is created. Ask what's been collected this month and it answers from live numbers.

Inventory-trained chatbot

Runs on your website and portal around the clock, books site visits and hands off to presales once a visitor is ready to buy.

WhatsApp automation and AI Studio

Lifecycle messages go out on their own, and AI drafts the emails, posts and copy the marketing team needs today.

Ads insights

Meta and Google spend sits next to the pipeline it feeds. AI suggests account changes and never applies one without approval.

ASTRA · LIVE DATA
From enquiry to keys

Booking isn't the finish line. It's the handoff.

01

Capture

Forms, landing pages, chatbot, Meta and Google, partners and imports.

02

Qualify

Calls, activities and status history, with hand-off to a closer.

03

Site visit

Geo-verified QR check-in, tied back to the lead.

04

Book

Locked pricing, a payment plan, applicants and an approval chain.

05

Collect

Demand letters, receipts, TDS and ageing, all live.

06

Handover

Snags closed, documents attached and a two-sided digital sign-off.

One system, five front doors

Each person sees exactly what they should.

Staff

Staff CRM

Leads, sales, inventory, marketing and reporting, gated by role.

Buyers

Customer portal

Log in with a mobile OTP to see payments, documents, construction updates and handover.

Brokers

Partner portal

Referrals, commission, tier badge, leaderboard and co-branded assets.

Public

Public surfaces

QR site-visit check-in, the embeddable chatbot, lead forms and landing pages.

Operators

Platform admin

A tenant directory where every company runs on its own subdomain.

MASTERMANAGERSALESPRESALESCRMMARKETINGLISTING AGENTSITE VISIT AGENT

▸ Every change is written to an audit log with who, what and when. No role can edit the log.

Why REASTRA

Other CRMs were built for sales. This one was built for the site.

Typical real estate CRM
REASTRA
A generic contact manager with real estate bolted on
Traced from the actual master plan, tower by tower
One flat price list, edited by hand
Formula-driven pricing, versioned and locked at hold
One payment plan for every project
Custom payment schedules per project and per phase
Reporting means a monthly Excel export
Live analytics from the data everyone already uses
WhatsApp and chat through a bolted-on plugin
AI built in: voice-to-lead, chatbot and WhatsApp
Targets kept in someone's private spreadsheet
Department targets that calculate themselves, live
From blueprint to built

The plan, lived in.

Every screen shown here runs today on real inventory, for a real developer. Tell us about your projects and we'll walk you through your own master plan in 30 minutes.

  • A live walkthrough on your own projects
  • Migration help from your current sheets
  • A reply within one working day

Book a demo

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